Tourism Data

Tourism Info

Tourism Info is a one-stop shop for national and regional tourism data in New Zealand. Our online dashboard provides easy access to a wide range of tourism data sources, allowing you to quickly visualise and download the data you need. Please contact us if you would like to purchase an annual subscription to Tourism Info.
Domestic Visitor Survey

The Domestic Visitor Survey (DVS) is the only regular source of domestic travel data in New Zealand. Based on detailed information provided by around 2,000 respondents each month, the DVS bridges critical knowledge and information gaps nationally and regionally, delivering regular estimates of domestic overnight trips, visits and visitor nights. Net promoter score is also calculated for each region, providing valuable insight into the loyalty that exists between visitors and destinations. The DVS is a joint venture between The New Zealand Automobile Association Incorporated and Fresh Info.

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Tourism Data

Tourism Info

Domestic Visitor Survey

Our clarity will give you confidence

Get it right when it matters most

Don’t make a good decision. Make an optimal one

Need fresh thinking? That’s our speciality